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Ashley's Newsletter

Ashley's Newsletter

How brands and creators leverage podcast sponsorships, YouTube brand partnerships, and influencer marketing effectively.

Short-term greed kills long-term income

Apr 2, 2026

•

4 min read

Short-term greed kills long-term income

Why creators should want fewer brands, not more

Ashley Morris
Ashley Morris
Summarising my first 20 newsletters

Mar 26, 2026

•

8 min read

Summarising my first 20 newsletters

The core principles behind creator partnerships

Ashley Morris
Ashley Morris
What is UGC? (And why is it outperforming every other form of paid media)

Mar 13, 2026

•

5 min read

What is UGC? (And why is it outperforming every other form of paid media)

Why UGC is taking over advertising

Ashley Morris
Ashley Morris
Why CPM is irrelevant for some creator partnerships

Mar 5, 2026

•

4 min read

Why CPM is irrelevant for some creator partnerships

The true value of a campaign

Ashley Morris
Ashley Morris
How to find the right sponsor for your podcast

Feb 27, 2026

•

3 min read

How to find the right sponsor for your podcast

Why creators shouldn’t target big brands

Ashley Morris
Ashley Morris
Why brands should NOT launch a podcast

Feb 24, 2026

•

3 min read

Why brands should NOT launch a podcast

(and should sponsor podcasts instead)

Ashley Morris
Ashley Morris
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Ashley's Newsletter

How brands and creators leverage podcast sponsorships, YouTube brand partnerships, and influencer marketing effectively.

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