Host of "The Content Business" podcast and founder of Pod Partnerships
Apr 2, 2026
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4 min read
Why creators should want fewer brands, not more
Mar 26, 2026
8 min read
The core principles behind creator partnerships
Mar 13, 2026
5 min read
Why UGC is taking over advertising
Mar 5, 2026
The true value of a campaign
Feb 27, 2026
3 min read
Why creators shouldn’t target big brands
Feb 24, 2026
(and should sponsor podcasts instead)
Feb 21, 2026
How creator campaigns can drive performance
Feb 19, 2026
Apple joins Spotify & YouTube as video first podcast platforms
Feb 12, 2026
Automation vs trust
Feb 3, 2026
TL;DR: When creator advertising is bought like media inventory instead of built like a partnership, the reach looks safe, the reporting looks clean, and the performance quietly disappears
Jan 16, 2026
What brands should look out for
Dec 11, 2025
A better structure for sponsorships
